Common Grounds
The Common Grounds programme Growing together to create a better future
At JDE Peet’s we are acting intentionally to ensure every cup contributes to a better future. From farmers to consumers, we are championing an inclusive and regenerative ecosystem fuelled by our love for coffee and tea.
Common Grounds is comprised of three pillars: Responsible Sourcing, Minimising Footprint and Connecting People and its foundation, Upholding Standards. Bringing all our ongoing sustainability work together under one programme.
Responsible sourcing
Sourcing for better. We are championing regenerative agriculture to enhance livelihoods and positively impact our planet.
Connecting people: putting people first
We are engaging colleagues and communities through the joy of coffee and tea to support wellbeing and promote equal opportunity.
Minimising footprint: towards planet positive
We are striving towards a planet-positive supply chain through innovation and collaboration on sustainable solutions.
Sourcing for better
Championing regenerative agriculture to enhance livelihoods and positively impact our planet.
At JDE Peet’s we are passionate about coffee and tea: It’s who we are and all we do.
Our Common Grounds programme embodies our ambition and belief to positively impact people, our planet and to the future of coffee and tea. The success and resilience of our business depends on our ability to deliver positive social and environmental impacts along our supply chain.
Putting people first
Our employees are the driving force behind our success in fulfilling our purpose as an organisation. They enable us to unleash the possibilities of coffee & tea to create a better future. As we touch the lives of millions of people across the globe, this is how so we can have a positive impact on people as well as the planet.
Towards planet positive
To minimise our environmental footprint, we are prioritising our effort and investment in areas where we have the biggest impact so we can deliver lasting change. We are taking an end-to-end sustainability approach, working with our partners along the supply chain, in our efforts to reduce emissions and waste as we strive towards a planet-positive future.
L’OR has long been committed to building a more sustainable future. Preserving coffee pleasure for generations to come. Inspired by the extraordinary beauty found in nature, we harness its unique and precious richness to create our artful coffee compositions. Through JDE Peet’s Common Grounds Program we are on a journey to reduce our impact on this precious natural beauty. Nurturing the ecosystems in which coffee plants thrive, and championing more sustainable change within the coffee industry.
A Cycle Of Coffee Pleasure
True coffee pleasure should leave an impact on our senses, not the planet. We carefully select our packaging and materials to protect the precious flavours and aromas of our coffee whilst being respectful of the environment. We are working towards reaching 100% recyclable packaging by 2030. Using the infinite recyclability of aluminum capsules, alongside reusable glass jars and paper bags. Reducing our impact in present, to protect a more sustainable future, in which coffee pleasure can last.
Responsible Sourcing
We are proud to say that our coffee is responsibly sourced. We are working to create a better future where farmers are prosperous, and nature thrives. Through JDE Peet’s Common Grounds Program, we support smallholder farmers on their journey towards more sustainable practices through our farmer initiatives and third-party assurance. As guardians of the coffee growing landscape, farmers depend on a blooming natural world. We are working together to create a resilient, more sustainable future in which nature can thrive.
Preserving Coffee Diversity
The beauty of nature inspires us in our creations, and we are continually looking to blend the most intriguing coffees sourced from different regions. By partnering with World Coffee Research, L’OR supports the research, and enrichment of a diverse variety of coffees across the globe. From supporting farmers to choosing the most fruitful varieties. We do this because we know that a world without coffee diversity is a world without coffee pleasure.
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