A MULTITUDE OF AROMAS:
By tasting your coffee, you can detect familiar notes, such as acidity, bitterness or even smoothness. Certain coffees also reveal spicy or floral notes as well as notes of red or dried fruits. On tasting, a good coffee is usually one which is full-bodied, balanced, velvety and intense rather than having a burnt taste, or an aggressive, bitter or gritty taste.
The experts taste the coffee without sugar or milk because these reduce the intensity of certain aromas such as bitterness.